In the Dunvegan Podcasts on Customer Satisfaction, Anne Miner highlights the importance of customer satisfaction and its strategic impact on your company.
Anne Miner, and Denny Grim of Sound Business, discuss the benefits of keeping satisfied customers over keeping customers satisfied. She demonstrates the practical aspects of caring for customers in a manner that binds them to your company.
Each customer satisfaction podcast links one of the elements of success in business leadership to the benefits of customer focus. For example, The Dunvegan Group’s programs identify opportunities for your company to make small adjustments that improve the experience of significant customer segments and increase retention. Increased customer retention and increased revenue retention impact your bottom line.
You will learn that even your most satisfied customers may be at risk of defecting under two specific scenarios:
- 1. When they perceive that a competitor could serve them better.
- 2. When there is little or no ‘pain’ involved in making a change.
Invest just 5 minutes in each customer satisfaction podcast – total of one hour – in learning about the benefits and the elements of The Dunvegan Group’s programs. Each session is thought provoking and actionable.
Learn more about The Dunvegan Group’s programs to support your company as you work to keep satisfied customers, and their revenues, here https://thedunvegangroup.com/what-we-do/the-dunvegan-groups-proprietary-model/.