Simulation in the B2B Sales Process In the B2B world where complex solutions are common, sales teams...

Meaningful Customer Feedback for Meaningful Action At the Transportation Marketing and Sales Associa...

Will This Be The Year of Customer? Any time someone learns that my specialty is customer satisfactio...

Customer Transferals versus Customer Referrals As customer care and retention specialists, The Dunve...

How to Improve your “Close Ratio” Operating within the business-to-business (B2B), consu...

Does your company’s mission reflect your ideal customer? Whether we think of your company&#821...

This is our 31st year in business! Over the years, we have adapted, pivoted, shifted and outright ch...

Are Your Business Relationships Competitor-Resistant? In any business, you have two key assets: your...

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Is Your Voice of the Customer Program Being “Gamed”? How often have you heard  comments...